✨ IMAGINE Living Here: Turn these into profit-makers! ✨

Did you ever have a listing that sparked a bidding war? Was it a vacant house? Most likely not.

You know that vacant houses are known for being more difficult to sell. And the longer they sit… well, you know what happens to their value after just 2 weeks on the market.

Could your vacant listings have ended up selling for thousands more and months earlier? YES! Staged houses sell 70-80% faster and for up to 6-20% more than homes left vacant when selling (NAR).

People Don't Buy Houses, They Buy Homes. The number one reason a buyer purchases a house is because it "felt like home." It is warm, inviting and the buyer can easily make an emotional connection with the home. Does anyone make an emotional connection with an empty room?

When A Room Is Vacant, Buyers Focus On Negative Details. It's so much easier to notice a chip in the tile, a heat vent, or a funny bump-out area when there is nothing else in the room to distract from these flaws or show practical uses of every odd space. And buyers tend to feel that vacant rooms are actually smaller than they really are.

About Price and Net Profit: Agents often think vacant staging "costs" a fortune — and that it's only for high-end homes. This could not be further from the truth! I have staged many vacant houses in the lower and mid-range price points, always with OUTSTANDING results, and always making more of an emotional impact on buyers and on your net profit.

It is less money outlay than most people think, and more importantly, the NET PROFIT is going to be higher due to more interested eyes on the property and more feet in the door. Consider monthly carrying costs — most sellers with a vacant house are paying for two mortgages, utilities, taxes, and insurance. Every additional month on the market is probably adding at least $2,000+ to the seller's loss column.

Just reducing their time on the market by one month will cover the staging investment for most houses. Don't let more time go by! Give me a call today for a free ballpark estimate on staging your vacant or stale listing. 💙 724-302-4663